Case Study

Scaling Financial Operations and Billing Accuracy for a High-Growth Mass Media Brand

A rapidly expanding media company partnered with SEBPO to enhance billing operations, improve financial accuracy, and support growing campaign and operational complexity without sacrificing quality. 

Challenge

The client experienced several challenges that hindered its growth and internal processes: 

  • Increasing operational complexity across billing, invoicing, and campaign support
  • Rapid scaling of campaign and billing volumes across channels
  • Need to maintain high accuracy under peak workloads
  • Ensuring seamless financial operations across Travel and Expense (T&E), AP, and billing workflows 
  • Limited tolerance for errors in high-volume financial processes

Solution

SEBPO developed a scalable, multi-functional support model across AP, billing, and operational workflows: 

  • End-to-end T&E management with trained specialists 
  • Scaled billing operations across thousands of campaigns 
  • Invoice processing optimization post-system implementation 
  • Structured quality controls and monthly debriefs to eliminate recurring errors 
  • Continuous capability building and cross-functional training 

Results

The engagement delivered several impactful outcomes: 

  • 99.99% annual accuracy achieved in financial operations 
  • Successfully scaled support to 2,175 direct billing campaigns
  • Increased coverage to about 600 print billing campaigns 
  • Tripled year-over-year support, strengthening operational capacity across channels
  • Successfully executed all T&E tasks with precision while ensuring timely, accurate, and policy-aligned submissions
  • Maintained consistently high accuracy in invoice processing post-DATA implementation

Impact

  • Seamless handling of peak operational volumes with no decline in quality 
  • Improved trust through consistent, error-free financial reporting 
  • Enhanced scalability with the ability to support growing campaign and billing demands 
  • Strengthened operational resilience through cross-trained, high-performing teams 

What the Client Had to Say

Excellent work! We are truly impressed by how well the team adapted to the new template for the Concert Campaign, especially without a prior walkthrough. Your ability to showcase such a multiskilled level is remarkable. Awesome job!

– Billing Team, Client

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