Founded in 2007, the client is a video marketing pioneer, offering its clients a suite of production applications that cover the full life cycle of video advertising campaigns—from production and management through analytics and optimization. Having truly invented interactive video in 2009, the company has grown to be an undisputed leader in the digital video advertising market. Today the company proudly has eight offices on four continents and service some of the globes most recognized Fortune 500 in industries such automotive, CPG, entertainment, and technology with their powerful and innovative video advertising platform.
In 2015, looking for a new outsourcing partner that specialized in digital advertising, the client chose SEBPO to provide campaign production and reporting support. The SEBPO team bolstered the clients creative production services by providing two teams of five people each (1,056 hrs/month total) that also enhance the client’s coverage during the hours of 4:00 AM to 9:00 PM each day.
“Something that SEBPO brought to the table immediately was team meetings and efficiency reports and team reviews—right off the bat that was a core part of the process.”
– Director of Ad Operations, Video Marketing Company
MORE CLIENT STORIES
SEBPO partnered with one of the most established multimedia companies in the world, which nearly a billion people rely on every day. The client was undergoing a run of acquisitions with media, technology and communication brands and needed to unify their platform with over 150 points of presence on six continents.
The client funnels a majority of display ad trafficking through SEBPO, including custom delivery-report generation. Delivery reports are pulled from the client’s platform and provide data essential to ad tracking, end-of-campaign analysis, invoicing and other account procedures.
In early 2020, public health agencies identified a rapidly spreading global outbreak of COVID-19. Because the virus spread through person-to-person contact, governments put stay-at-home measures in place for citizens. These measures challenged businesses to keep operations running smoothly while ensuring employee safety.